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Manager, Graphic Design & Content Marketing

Organization: Greater Lansing Convention & Visitors Bureau

Job Description: Do you #lovelansing? Are you a whiz with Adobe Creative Suite? Have superb writing skills and the ability to manage multiple projects at once? Want to work with a dynamic and award winning Marketing Communications team? Join us! The GLCVB is hiring a manager of graphic design and content marketing. Great organization and excellent benefits! We are seeking an experienced professional to join our marketing communications team. This position reports to the vice president of marketing communications and is responsible for the design and development of marketing content that drives engagement and effectively promotes Greater Lansing as a travel destination. Desired Qualifications Our potential candidate will be self-driven, motivated, and results oriented, with the ability to work as a team player. Excellent computer skills with proficiency in Microsoft Office and graphic design software, such as Adobe Creative Suite. Bachelor’s degree preferred. A minimum of three years of experience in communications, marketing, graphic design or related field preferred. Hospitality industry experience desired. Responsibilities Utilize digital technologies to write and design marketing materials (both print and digital) that effectively promote the Lansing region. Work in collaboration with Sales, Sports and Visitor Services to design marketing and promotional materials that effectively promote Greater Lansing and ensure successful meetings and events. Create both written and graphic content for Bureau websites, e-newsletters and social media outlets, in collaboration with other MarCom staff. Evaluate and implement appropriate promotional programs to attract additional users and tracks analytics. In collaboration with other Bureau staff, coordinate promotional efforts for special events such as: Be A Tourist In Your Own Town, March Magic Hoopfest, etc. Work in collaboration with other Bureau staff to help drive engagement to Bureau’s social outlets, monitor trends, implement plans, and track analytics for all Bureau social media programs. Work in collaboration with other Bureau staff to manage content calendar for Bureau blogs, social media, videos, leisure e-news and websites. Shoot and edit photos/videos to use as a marketing tool to effectively promote Greater Lansing. Maintain Bureau’s photo/video library utilizing Bridge and Lightroom software. Support media relations efforts. Ensure that all media lists are up-to-date and maintains relevant MarCom contacts in Simpleview database. Administrative duties including data entry and maintenance of Simpleview database. Support community relations and promotional efforts by representing the GLCVB at various tradeshows, meetings and events. Negotiate appropriate contracts, agreements and various third party matters. Perform other duties as assigned. Benefits The Bureau offers an excellent, team-focused environment with competitive compensation and benefits package which includes: Comprehensive medical, dental and vision plans Medical and dependent care flexible spending accounts Company paid life insurance, short term disability and long term disability 401K with employer contribution Paid time off, including paid holidays Education reimbursement program
Application Procedure: Qualified candidates should send cover letter and resume to employment@lansing.org with “Marketing Manager” in the subject line.

Contact: GLCVB - employment@lansing.org

Date Posted: 06/09/2017

Date Expired: 06/30/2017


Trade Show Coordinator

Organization: Ayers Basement Systems

Job Description: Are you outgoing and organized? Do you enjoy talking with and helping people? Ayers Basement Systems is looking for an ambitious Trade Show Coordinator to work at home shows, fairs, festivals, and other consumer events. Events take place year-round, but vary week to week and seasonally. Our territory includes Lansing, Grand Rapids, Kalamazoo, and surrounding areas. This position also provides administrative support to the Trade Show Manager including researching and registering for events, arranging hotel accommodations, communicating with show organizers, tracking results, and maintaining exhibit booths and materials. Requirements: - Home/trade show, food service, or retail experience - Strong, clear communication and customer service skills - Enthusiastic and energetic - Organized and collaborative - Proficiency with Microsoft Office and internet tools - Ability to work independently - Reliable transportation and valid driver’s license - Available to work weekends and evenings In business since 1981, Ayers Basement Systems is a growing, multi-million dollar organization with approximately 100 employees. The company is part of the Basement Systems international contractor network and has a reputation as Michigan’s leader in basement waterproofing, crawlspace encapsulation, and foundation repair. Ayers is headquartered in Lansing and has representatives based throughout the state.
Application Procedure: Interested candidates should apply online at GoAyers.com or by sending a resume and cover letter via e-mail to Careers@GoAyers.com. Please include “Trade Show Coordinator” in the subject line. Equal Opportunity Employer

Contact:

Date Posted: 05/12/2017

Date Expired: 06/30/2017