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Chapter Meeting

November Luncheon: Everyday Accessibility: WCAG in the Real World!

11/16/2017 12:00 PM - 1:30 PM

The University Club of MSU 3435 Forest Road Lansing, MI 48910 (map)

Everyday Accessibility: WCAG in the Real World

Showcasing real-life challenges with practical, detailed solutions, our speakers will explore today’s web accessibility landscape by revealing the why, when, and how.

Thursday, November 16, 2017
Noon - 1:15 p.m.
@ the University Club of MSU

Presentation Summary:

Responsive mobile-optimized web design is now accepted and critical as it allows for usability on every device. Accessibility is equally important as it allows for usability by every person. The promise of the web is information for everybody. There is no “normal” person, and anyone must be able to use your site and intuitively access your content without obstacles or roadblocks.
But meeting modern accessibility standards can be more of art than a science. While some specific accessibility violations mandate a simple and consistent remediation technique, others require insight and improvisation. Creating and maintaining an accessible website therefore requires not only the training of “how” but the empathy of “why.” Only by putting oneself in the position of those in need of accessibility can an organization deliver content that everyone can enjoy.
This presentation will include:

  • Getting past the frustrations of the “unfunded mandate”
  • The current state of the law (and recent lawsuits)
  • How WCAG 2.0 AA differs from past 508 standards, and why
  • How to read an accessibility report (without freaking out)
  • The “three Ps” of experience design: People, Purpose, and Precision
  • Emerging best practices, with seven strategies to keep in mind
  • Real world examples and how to tackle the tricky stuff
  • Audience participation: Spot the Violation!
  • Tips, resources, and recommended reading

About the Speakers:

From his time as a producer at MSU’s Virtual University to his current capacity as Creative Director of Addis Enterprises (AE), John K. Addis has designed and managed more than 300 websites, including 100 websites for Michigan State University. A national award-winning designer, John initially founded AE while still an undergrad, providing web design services for local and national businesses in the Lansing area.
AE is uniquely committed to accessibility, and was one of the first mid-Michigan design firms to employ a full-time in-house accessibility expert, Irfan Mir. Irfan holds a Bachelor’s of Arts in Experience Architecture from MSU. He takes this formal education in User Experience (UX) along with work experience in accessibility (a11y), design, and development and supplemental coursework in cognitive psychology to approach all of these fields from a new perspective.